Made from a proprietary blend of organic mushrooms and time-tested adaptogenic herbs, Rritual's easy-to-mix elixirs are formulated to blend into your daily wellness routine and will be available in three different formulas including Reishi, Chaga and Lion's Mane.

Four Sigmatic, a US-based wellness company, continues to expand its Plant-Based Protein line with the launch of a new flavor: Sweet Vanilla.

Elements will launch with four functional and tasty flavors to support consumers through the highs and lows of each day; Vitality, Focus Calm, and Sleep are formulated with powerful doses of adaptogens.

FitGrinds.com, a new functional coffee brand, launched an innovative new product line combining great-tasting high quality coffee with powerful health-promoting nutrients that can save consumers as much as $300 per year when compared to the cost of organic coffee and nutrients purchased separately.

PerformLyte promotes immunity, hydration, proper pH, strength, endurance, and recovery and contains no sugar or stimulants. The product includes a complete comprehensive blend of electrolytes, enriched with a unique formula of phytoceuticals to enhance electrolyte benefits, immunity, energy, and oxygen processing.

Gaia Herbs, a natural herbal products brand, announced the extension of its Black Elderberry line with three new efficacious USDA Certified Organic immune health products: Black Elderberry Extra Strength Gummies, Everyday Elderberry Gummies, and GaiaKids® Everyday Elderberry Gummies.

Zhou Nutrition Water Enhancers are available in six natural flavors, and support a variety of wellness needs, from hair and skin health, to memory, and management of occasional stress.

Teeccino herbal coffees and teas contain high quality, non-GMO, organic ingredients and prebiotics, without any artificial flavors, preservatives, chemicals or stimulants. The product aims to meet the needs of those who want rich, bold flavor without the effects of caffeine and acidity.        

Meta-analysis published in the Journal of the International Society of Sports Nutrition confirms that the polyphenol anthocyanins in 2before™ blackcurrant powder, deliver a significant sports performance improvement (0.45%), higher than the common athlete go-to caffeine (0.41%).

Laird Superfood, creator of plant-based superfood products, has added Dark Roast and Medium Roast Ground Coffee with Functional Mushrooms to its popular lineup of organic Peruvian coffees.