January 26/Avignon, France/Press Release -- Naturex is adding the VegeBrite palette of vibrant shades to its NAT color offering to complement its existing range of natural color additives, now named E-Colors.

VegeBrite includes a range of brilliant shades made from concentrates of fruits and vegetables. These ingredients are obtained without extraction or isolation and are suitable in a wide range of applications, providing preservative-free colors thanks to an aseptic packaging line.