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Product of the DayBreakfast, Cereals & Bars

Adding Delights

This back-to-school season, the Jimmy Dean brand is adding three new savory breakfast items.

September 5, 2013
Jimmy Dean Delights in body

September 5/Chicago -- This back-to-school season, the Jimmy Dean brand is adding three new savory and convenient breakfast items.

To help meet the need of consumers looking for breakfast options, the Jimmy Dean brand is expanding its better-for-you line of Delights by Jimmy Dean breakfast products with the introduction of the new Garden Blend Breakfast Bowl. The first Jimmy Dean breakfast bowl without meat in the Delights line, the new bowl features scrambled egg whites, diced potatoes, cheddar cheese, peppers and onions, and contains 240 calories, 10g of fat and 18g of protein per serving.

The Jimmy Dean brand also welcomes two new sandwich varieties to its product portfolio including:

  • Jimmy Dean Egg, Red Peppers, Onions and Pepper Jack Cheese Croissant Sandwiches -- This meal-size meatless sandwich is served on a savory croissant. Each serving contains 290 calories and 10g of protein.
  • Jimmy Dean Maple Pancake and Sausage Snack Size Sandwiches -- Combining sweet and savory flavors, these mini sandwiches feature a Jimmy Dean maple sausage patty between two maple pancakes.

“The busy back-to-school season brings new challenges as schedules become more packed and mornings become rushed,” said Amy Grabow, vice president, Marketing, the Jimmy Dean brand. “But consumers don’t have to sacrifice a delicious, hot breakfast on a weekday morning just because of hectic schedules. This back-to-school season, we’ve introduced three new convenient Jimmy Dean breakfast offerings that are ready from the microwave in minutes, making it easier for families to start the day with a tasty, satisfying breakfast.”

The new Jimmy Dean breakfast products will be available in grocery stores nationwide beginning this month.

KEYWORDS: bowls sandwiches vegetable

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