Prepared Foods logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Prepared Foods logo
  • TRENDS
    • Prepared Foods The Year Ahead
    • Innovation Month
    • *Sustainability*
  • PRODUCTS
    • Bakery
    • Beverages
    • Breakfast, Cereals & Bars
    • Candy
    • Cannabis
    • Dairy
    • Meals & Sides
    • Meat, Poultry & Seafood
    • Sauces & Marinades
    • Snacks & Appetizers
    • Soups
  • INGREDIENTS
    • Antioxidants & Nutritionals
    • Colorings
    • Dietary Fiber
    • Emulsifiers, Fat & Oils
    • Flavors, Seasonings, Spices
    • Flours, Grains, & Pasta
    • Fruits, Vegetables and Nuts
    • Gums & Starches
    • Phosphates & Acidulants
    • *Proteins*
    • Sweeteners
  • FORMULATION
    • Allergens & Intolerance
    • Authentic & Ethnic
    • Cost Reduction
    • Fat Reduction
    • Gluten Free
    • *Immunity*
    • *Natural / Organic*
    • *Plant Based & Vegetarian*
    • R&D Lab Tech / QA-QC / Food Safety
    • Shelf Stability
    • *Sugar Reduction*
  • BETTER FOR YOU
    • Functional New Products
    • Functional Ingredients
    • Functional Benefits
  • FOOD MASTER
  • MEDIA
    • Podcasts
    • Videos
    • Infographics
    • First Person Q&A
    • Favorite Products Poll
    • Play With Your Food Game
    • Webinars
  • STORE
  • EVENTS
    • Spirit of Innovation Awards
    • Industry Events
  • EMAG
    • eMagazine
    • Archive Issues
    • Advertise
  • SIGN UP!
Product of the DayMeals & SidesOrganic & Natural

Whole Grains in Entrees

Lundberg Family Farms announces the launch of a new kind of rice entrée.

September 25, 2013
Lundberg Mixes

September 25/Richvaale, Calif. -- Lundberg Family Farms announces the launch of a new kind of rice entrée. Lundberg’s Organic Whole Grain Rice and Seasoning Mixes offer convenience to the health-conscious consumer looking for an organic option.
 
The hearty rice entrées come in 11 distinctive flavors and feature the family’s signature organic brown rice. All are Non-GMO verified, vegan, kosher, and gluten-free.  These healthful and versatile entrées can easily be made into a meal with the addition of tofu, chicken, shrimp or other protein.
 
“Today’s health-conscious consumers appreciate convenience, but until now there just weren’t many organic options available,” says Grant Lundberg, CEO of Lundberg Family Farms. “Our new Whole Grain Rice Entrées will satisfy everyone, no matter their preference, because these entrées have it all: exciting flavors, great nutrition, organic purity, and easy-to-prepare convenience.”
 
The 11 varieties include:
• Organic Mild Curry Whole Grain Lentils & Rice: Featuring the exotic flavors of an East-Indian curry blend, with spices, herbs, brown rice and lentils.
• Organic Original Whole Grain Lentils & Rice: A savory blend of garlic, onion, and spices paired with brown rice and lentils.
• Organic Whole Grain Spanish Rice: A zesty blend of flavors combined with brown rice, tomato, onion, garlic, and bell peppers.
• Organic Whole Grain Black Beans & Rice: This healthful side dish blends whole grain organic brown rice and high-fiber black beans.
• Organic Wild Porcini Mushroom Whole Grain & Wild Rice: The exotic taste of wild porcini mushrooms combined with the nuttiness of brown rice and the firm texture of wild rice.
• Organic Whole Grain Jambalaya: Lundberg’s Jambalaya blends brown rice with garlic, onion, bell peppers, tomato, and spices in this classic favorite of the Southern Bayou.
• Organic Whole Grain Southwestern Rice: This robust combination of green bell pepper, onion, and spices with black beans, corn, brown rice, and tomato is a staple of Southwestern cuisine.
• Organic Original Whole Grain & Wild Rice: An aromatic dish that combines the nuttiness of brown rice with the firm texture of wild.
• Organic Whole Grain Yellow Rice: A nice vivid color with the savory flavors of turmeric blended with bell peppers and brown rice.
• Organic Garlic & Basil Whole Grain and Wild Rice: Garlic and basil combined with the nuttiness of brown rice and the firm texture of wild rice provide a savory Mediterranean flair.
• Organic Whole Grain Red Beans & Rice: Combines vegetables and spices with whole grain organic brown rice and high-fiber red beans.

All 11 varieties are available in supermarkets and natural food stores nationwide in 6oz. packages with a suggested retail price of $3.69.

KEYWORDS: entrees mixes whole grain

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • Women in beverge isle

    Ingredient Demonization May Not Drive Consumer Behavior

    While tracking cultural conversations around demonized...
    Breaking News
    By: Prepared Foods Editorial Staff
  • Bubs Candy Packages

    Sweden’s Viral Candy Brand BUBS Lands in US Retail Nationwide

    TikTok videos of BUB's unique chewy-meets-marshmallow...
    Product of the Day
    By: Prepared Foods Editorial Staff
  • Innovation Month Logo Orange

    Introducing Innovation Month: A Deep Dive into the Future of Food & Beverage

    The next wave of food innovation is here. Dive into the...
    Innovation Month
    By: Prepared Foods Editorial Staff
Manage My Account
  • eMagazine Subscription
  • Newsletters
  • Manage My Preferences
  • Online Registration
  • Subscription Customer Service

More Videos

Popular Stories

Circana Pacesetters 2026

Circana Highlights 2025 CPG Pacesetters

General Mills US250 Packages

General Mills Launches 79 Limited-Edition Summer Products

Bushs Baked Beans LTO Flavors

Bush’s Beans Debuts Summer-Inspired Flavors

PF Webinar sponsored by FoodChain: Signals to Shelf: Turning Consumer Insight into Executable Innovation

Events

June 18, 2025

Master the Art of Plant-Based Dairy

ON DEMAND: Whether you're in R&D, formulation, or innovation, this session will provide enzyme-driven insights to improve your plant-based dairy portfolio.

June 25, 2025

Market in Motion: Active Nutrition

ON DEMAND: Once targeted at athletes, active nutrition products with benefits like energy, focus, hydration, and protein are now winning over everyday consumers seeking support for their busy lifestyles.

View All Submit An Event

Products

Recent Advances in Ready-to-Eat Food Technology

Recent Advances in Ready-to-Eat Food Technology

See More Products

CHECK OUT OUR NEW POWER TRENDS

Immunity Logo
Natural & Organic Logo
Plant Based Logo
Protein Logo
Sugar Reduction Logo Sustainability Logo

Related Articles

  • Bioavailability of Antioxidants in Whole Grains

    See More
  • Bowl of Krispy Treats

    Finding Inspiration in a New Wave of Whole Grains and Seeds

    See More
  • Ancient Whole Grains Now Mainstream

    See More

Related Products

See More Products
  • GlobalData_logo_blue_header.png

    Chilled Raw Packaged Meat - Whole Cuts (Meat) Market in the United States of America - Outlook to 2024...

  • Cereal Grains: Properties, Processing, and Nutritional Attributes

  • GlobalData_logo_blue_header.png

    Chilled Raw Packaged Meat - Processed (Meat) Market in the United States of America - Outlook to 2024...

See More Products
×

Unlock the Future of Food and Beverage Innovation

Are you a leader in research & development? Stay ahead of the curve with Prepared Foods, the premier source of information and insights for today's trend leaders and taste-makers in food and beverage manufacturing.

JOIN TODAY
  • Resources
    • Advertise
    • Contact Us
    • Food Master
    • Store
    • Join
  • Sign Up Today
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • Services
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • Stay Connected
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing