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Product of the DayRetail Market TrendsBakery

Cinnabon Baking Kit Targets Home Cooks

New product lets consumers create Cinnabon rolls in their kitchens

August 25, 2014

Cinnabon® lovers rejoice – you can now create Cinnabon World Famous Cinnamon Rolls® in your own kitchen. With the introduction of the Cinnabon Baking Kit, available exclusively at 2,500 Walmart stores, families can enjoy mixing, baking, and creating their favorite cinnamon rolls, an activity that will fill the house with the familiar aroma and flavors of Cinnabon. 

CinnabonBakingKit225


“The baking kit provides for a perfect way to gather the family and create lasting memories in the kitchen.”

The baking kit marks the latest way consumers can bring Cinnabon into their home. Each kit makes eight cinnamon rolls, along with other delectable treats made with the same irresistible ingredients, such as monkey bread, cupcakes or even ham and cheese pinwheels. The Cinnabon Baking Kit has a suggested retail price of $5.98, and this holiday season it will be available at Walmart’s nationwide in the baking aisle.

“From our bakery ovens to yours, we’re thrilled to offer consumers not only another way to enjoy the flavors of our world famous Cinnabon cinnamon rolls, but also an activity that the entire family can enjoy together,” said Cinnabon President Kat Cole. “The baking kit provides for a perfect way to gather the family and create lasting memories in the kitchen.”

KEYWORDS: Cinnamon

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