Ore-Ida Tater Tots Celebrate Six Decades
Tater Tots potato trends continue to develop in foodservice and retail
This year, Ore-Ida® Tater Tots® celebrate six decades on the American table. A family favorite for generations, the Tater Tots brand will commemorate the anniversary the only way it knows how – with originality, quality and flavor.
“From humble beginnings, the original Ore-Ida Tater Tots potato brand has retained its place at the dinner table as the one and only, the original that we all know and love, and that’s something we’re proud of.”
Back in the 1950s, the Griggs brothers – the founding fathers of Ore-Ida – were seeking ways to more fully utilize the potatoes grown for their booming french fry business. From their experiments with the excess potato slivers from the fry making production, Tater Tots potatoes were born. Since then, Tater Tots potatoes have become a versatile American icon, perfect as a side dish, appetizer or snack. The Tater Tots potatoes’ trend continues to spread, inspiring culinary dishes from bacon jalapeno tots to Totchos with fresh pico de gallo and innovative toppers like aioli, bleu cheese and coriander.
“Ore-Ida Tater Tots potatoes have a 60 year history that evokes many happy memories,” says Fed Arreola, Vice President of Marketing. “From humble beginnings, the original Ore-Ida Tater Tots potato brand has retained its place at the dinner table as the one and only, the original that we all know and love, and that’s something we’re proud of.”
Although many imitators have appeared on the scene over the years, we know that not all tots are created equal. Ore-Ida is the only brand that can lay claim to the brand, making its Tater Tots potatoes from only fresh American-grown potatoes and baked to achieve the perfect balance of a crispy outside and fluffy potato inside.