Sabra Introduces Single Serving Hummus
Sabra offers Roasted Red Pepper Hummus in new 2-oz snack size
Sabra Dipping Company introduced its Roasted Red Pepper Hummus in a convenient 2 ounce snack size pack. The single serving hummus dip is also gluten-free and vegan. In the past five years, single serve sizes in the fresh dip category have grown significantly.
"We've seen demand grow for single-serving products, and our products aimed at snacking and on-the-go markets are very popular," said Greg Greene, director of marketing for Sabra Dipping Co. "Roasted Red Pepper is one of our top three flavors, and the original idea for the product actually came from a consumer's request on Facebook. So we're glad it will be even more convenient for hummus-fans to enjoy anytime, anywhere."
The new 2-oz Roasted Red Pepper Hummus Singles from Sabra come in a 6-count pack, making it easy for consumers to meet a full week's snacking needs at home, at school, or on-the-go. The product is now available at major retailers nationally with a suggested retail price of $4.99 for each 6-count grocery pack.