Brisk®, the iced tea brand known for its bold flavors, is taking inspiration from South America by introducing a new product line—Brisk Mate (pronounced mah-tay)—a smooth energizing iced tea, with the Brisk flavor fans know and love, blended with South American Yerba Mate. Brisk Mate will be available in 16-ounce cans (90 calories per can) in three flavors: Mango, Dragonfruit and Cherry.
"Yerba Mate has been enjoyed in South America for hundreds of years because of its energizing qualities," said Mandy Mazzeo, Marketing Manager, Brisk. "Brisk Mate gives Brisk fans what they've been asking for, a smooth, energizing iced tea with the great-tasting, bold flavors they expect from Brisk."
Brisk Mate is being released this month exclusively in select cities including, Houston, Dallas, San Antonio, Phoenix, Portland, Las Vegas and Denver. To coincide with the introduction of Brisk Mate, an online campaign will showcase how the drink's smooth energizing spark helps unlock Brisk fans' true potential -- motivating them and their friends as they pursue passions together, igniting the "Power of the Tribe."
Brisk® Iced Tea Introduces Brisk Mate
Iced tea blended with South American yerba mate
March 29, 2016