Bruster’s Real Ice Cream has found a great way to make something cool really hot for the final weeks of summer. The premium ice cream chain has paired new, limited-time Cayenne Chocolate Chunk with campfire favorite, S’Mores, for its “Sweet & Heat” August promotion.
Cayenne Chocolate Chunk is a chocolate based ice cream spiced with cayenne and cinnamon, then loaded up with chocolate chunks. Bruster’s knew cayenne and chocolate were a combination, but found a way to make it even better.
If it’s too hot to make s’mores over a campfire, Bruster’s is scooping its version of the family favorite. S’Mores mingles swirls of marshmallow with layers of graham cracker and chocolate chunks in chocolate ice cream.
“Introducing a new limited-time flavor and bringing back a popular one is intended to help maintain our great sales momentum as we head into fall,” said Jennie Brinker, Vice President of Marketing.
New Bruster’s Ice Cream Flavors
Cayenne Chocolate Chunk Ice Cream, S’Mores create later summer lineup
August 24, 2016