Good Health® launched new Eat Your Vegetables® snack lineup. Eat Your Vegetables chips are crafted with a blend of eight vegetables: carrots, sweet potatoes, kale, spinach, broccoli, tomato, beets and shiitake mushrooms, and feature five mouthwatering flavors, including Sea Salt, Jalapeño Ranch, Korean BBQ, Sour Cream & Onion and Sea Salt & Lime.
The new products hit grocery store shelves this month.
Originally launched in 2012 under the Snikiddy brand halo, Eat Your Vegetables joins the Good Health family of better-for-you snacks.
“With the partnership between Snikiddy and Good Health memorialized earlier this year, we decided that Eat Your Vegetables was better fit within the Good Health brand endorsement,” said Mary Schulman, vice president of strategy at Good Health. “This will allow Snikiddy to return to its original roots – serving the snacking needs of the youngest members of the family.”
Crafted with high-quality ingredients perfectly blended into a light and crispy chip, Eat Your Vegetables chips are an excellent source of vitamins A and C and a good source of vitamins E and B6 so everyone can snack happy. Certified Gluten Free, each crunchy and delightful chip is free of nuts, cholesterol, MSG, hydrogenated oils, trans fat and artificial colors. Many flavors are also Verified Non-GMO through the Non-GMO Project.
“We’re committed to offering solutions across the entire snacking aisle with all of our common-sense options,” said Jim Ehlen, vice president of marketing at Good Health. “Eat Your Vegetables gives consumers a better alternative with 8 Great Vegetables in each serving and we’re eager to share the nutritious goodness with our retailer partners, buyers and consumers at this year’s Expo East.”
Eat Your Vegetables joins Good Health’s portfolio of veggie, potato and sweet potato kettle style chips, Veggie Stix® and straws, popcorn, pretzels and apple chips.