This Saves Lives, a snack brand on a mission to end early childhood malnutrition, launched its second kids snack line, Kids Krispy Kritter Treats, in addition to four new Classic Bar flavors and two new Kids Snack Bar flavors. 

Like all This Saves Lives foods, every single purchase sends life-saving food packet to a child in need. For a limited time, the brand is also matching every purchase on its website, providing its Classic Bars, Kids Bars or new better-for-you Krispy Treats to a food insecure family in the US in greater need as a result of COVID-19. The 11 new SKUs are available now online at thissaveslives.com and will begin rolling out nationwide this summer. 

Created with the brand’s founding mission in mind, This Saves Lives’ new Kids Krispy Kritter Treats are available in five mouthwatering school-safe flavors, including Crocodile Chocolate Crunch, Unicorn Sprinkle Surprise, Mammoth Marshmallow Krisp, Bigfoot Campfire S’mores, and Dragon’s Dream Cookies N’ Cream. Offering one full serving of fruits and vegetables in each serving, the undeniably delicious new treats are School Safe, peanut free, non-GMO, dairy free and Kosher. Irresistible to kids and nostalgic “snack-tavist” parents alike, Kids Krispy Kritter Treats feature clean ingredients, minimal sugar, and are free of the top eight allergens, including nuts, dairy, soy or gluten. They are also made in a tree-nut and peanut-free facility. 

The mission-based snack brand is also expanding its existing Kids Snack Bar and Classic Bar lines with new flavors, including: 

• Kids Snack Bars – Beehive Jive Honey & Oat and Elephant Apple Crisp bars. Each bar delivers once full serving of fruits and vegetables and are School Safe and peanut free with only 5g of sugar.
• Classic Bars – Almond Mocha, Dark Chocolate Hazelnut, Dark Chocolate Caramel, and Dark Chocolate Sea Salt bars with 180 calories or less and 5g of protein and only 8g of sugar per bar.

The new snack bars join existing This Saves Lives snacks, all made with love in the USA. Co-founders Kristen Bell, Ryan Devlin, Todd Grinnell and Ravi Patel launched This Saves Lives with the mission to give every child a chance to thrive and hope to keep people fueled and inspire global change with its growing brand of delicious snacks. 

This Saves Lives is on a mission to end early childhood malnutrition and sends life-saving food to a child in need every time you make a purchase. To date, the brand has provided over 275,000 meals to Americans and sold enough to donate more than 16 million life-saving packets of food for children in need internationally. The brand saved more than 55,000 lives in 2019 from severe malnutrition. For a limited time, the brand is also matching every purchase on its website one for one, providing its delicious bars or treats to a food insecure family in the US in greater need because of COVID-19. Shoppers will receive 25% off using unique code “KB25,” shared on Kristen Bell, Ryan Devlin, Todd Grinnell and Ravi Patel’s Instagram pages.

This Saves Lives new Kids Krispy Kritter Treats are available now online at thissaveslives.com and will hit retail shelves this summer with an SRP of $4.29 per 6-count box. The new Kids Snacks Bars will be available for an SRP of $5.99 per 5-count box. The new Classic Bars will have an SRP of $23.99 for a pack of 12.

www.thissaveslives.com