Home Chef, one of the leading meal kit delivery companies with 3.5 million meals delivered each month, announces a new collaboration with Impossible Foods. Each week, Home Chef will offer several recipes where customers can choose to swap out traditional animal-based proteins for the award-winning, plant-based Impossible Burger as part of its "Customize It" feature.
The Impossible Foods collaboration adds to Home Chef's continuously growing versatility. Home Chef's online menu features 19 different recipes that change weekly including 15-minute meals, Oven-Ready meals, entrée salads, and Grill-Ready meals on top of its classic recipe options and protein packs.
Impossible Foods' flagship product, the Impossible Burger, will be offered in a convenient 12oz package of ground meat. Impossible Burger cooks, tastes, and sizzles just like ground beef, and can be easily substituted in any recipe that otherwise calls for ground beef from cows. In a home usage study conducted on behalf of Impossible Foods, 70% of consumers who cooked with Impossible Burger thought the taste was comparable to or better than ground beef from cows and 77% thought it sizzled like ground beef from cows.
Each 4oz serving of Impossible Burger has 19g of protein, 0mg of cholesterol, 14g total fat, 8g saturated fat, is high in iron and is made without antibiotics or animal hormones. Impossible Burger is packed with nutrients and versatile in all ground meat recipes, including stews, chili, sauces, braises, minces, meatballs, meat pies or any other beefy menu item. It's easy to cook on an outdoor BBQ grill, flat top, Instant Pot, high speed oven, steamer or sauté pan.
Home Chef's 'Customize It' feature allows customers more flexibility by offering the option to swap, upgrade and double up on proteins, add protein to vegetarian meals, and choose how many servings of each recipe.