N!CK's, a Swedish-style light ice cream, announced the addition of Carlos Altschul as new CEO, guiding the company's record growth in the US as it expands in retail and e-commerce, direct to consumer presence in 2021 with a focus on innovation, retail distribution and operational excellence. A brand that has already taken the US by storm as the fastest-growing, better-for-you ice cream, Altschul joins the N!CK's team with even bigger plans for the future. Tony Davis, the founding CEO of N!CK's USA, will become N!CK's president and COO, and continue to play an active and vital role in the company's daily operations and growth.
Altschul comes with over 15 years of consumer packaged goods experience, holding multiple strategic roles at Danone, Stonyfield Farm, and Procter and Gamble. Previously CEO of Siggi's (Icelandic Milk and Skyr), Altschul brings a depth of knowledge in sales, marketing, operations, and notably, new product and innovation development. Altschul successfully led Siggi's launch of a new coconut-based non-dairy line, as well as the expansion of its dairy portfolio into new formats, segments, and channels.
N!CK's is poised to further disrupt the ice cream category with Altschul at the helm setting the brand's compass towards creating the best experience imaginable. Altschul is joining as N!CK'S launches their vegan line in tandem with animal-free dairy innovator Perfect Day, creator of the world's first animal-free whey protein that's identical to protein in cow's milk, but without any cows.