Eclipse Foods Plant-Based Ice Cream
The brand expanded retail footprint adding three signature flavors to shelves at select Whole Foods Market locations
Eclipse Foods, a company developing sustainable, plant-based dairy products that are indistinguishable from conventional dairy, announced that its Cookie Butter, Mint Chip and Vintage Vanilla Ice Cream flavors are now available in Whole Foods Market locations throughout Northern California. Eclipse’s expansion into the renowned retailer marks a major milestone for the brand as it continues to scale operations and rapidly expand its retail footprint.
Eclipse’s signature ice cream is made using its proprietary dairy platform that replicates micelles from plants to create plant-based dairy products that mimic the exact taste, texture and functionality found in conventional dairy. When a blind taste test of Eclipse ice cream and dairy ice cream was conducted, 73% of participants said Eclipse is creamier than the bestselling dairy ice cream.
Plant-based products are a key driver of sales growth at grocery retailers nationwide, growing almost twice as fast as overall food sales, with grocery sales of plant-based foods that directly replace animal products having grown 27% in the past year to $7 billion, according to data from the Good Food Institute.
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