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IngredientsColoringsVitamins & Vitamin-like

Farbest: Clean Label Coloring

Farbest named ZMC’s exclusive North American distributor for beta carotene 1% & 22%

FarbestBrands_900
March 3, 2022

Farbest Brands has been named ZMC’s exclusive distributor of Beta Carotene 1% & 22% in North America, as of a statement released by ZMC.

Farbest’s North American exclusivity partnership with ZMC will extend to two specific products within the Beta Carotene portfolio: Beta Carotene 1% CWS-K, and Beta Carotene 22% Oil Suspension.

Beta-Carotene Powder 1% CWS-K is a gelatin-free, cold-water dispersible powder for baking. It’s best used as a fortifying agent and yellow colorant in baked goods, water-based foods, instant products, pudding, confectionery goods, and milk products.

Beta-Carotene Oil Suspension 22% is an oil suspending agent used to color and fortify oil-based foods including margarine, edible oil, salad, and snacks. It features a vitamin A content of 366,740 IU/g.

Both products are clean-label colorants that provide a safe source of vitamin A and antioxidants.

Additionally, Farbest will continue to act as a North American distributor of the following ZMC products: Beta Carotene, Natural Beta Carotene, Natural Lycopene, Lutein, Vitamin A Palmitate, Vitamin A Acetate, Vitamin E Acetate, DL-Alpha Tocopherol, Natural, Mixed Tocopherols, Natural Vitamin E Acetate.

ZMC and Farbest Brands have built a strong partnership over the past ten years that combines ZMC’s strong technical expertise and high-quality products with Farbest Brands’ intimate knowledge of the Nutrition, Food & Beverage, and Pharmaceutical market segments.

“We’ve built a premiere relationship with ZMC over these last 10 years,” said Michael Sutich, Farbest’s Director of Product Lines. “We couldn’t be more excited to bring these exclusive Beta Carotene products to our North American customers.”   

For more information about company products or Farbest’s partnership with ZMC, please contact Farbest Brands at 1-800-897-6096 or visit farbest.com 

About Farbest Brands
Since 1955, Farbest Brands has manufactured and delivered food and nutrition ingredients to North American companies from ethical suppliers from around the world. Farbest offers a full range of clean-label, high-quality dairy and plant proteins, gum acacia, vitamins, vitamin pre-mixes, sweeteners and natural colors, as well as organic ingredients, as well as market insights and formulation guidance for their customers.

About ZMC
Since its founding in 1954, ZMC has provided the world with cutting edge pharmaceutical and nutraceutical products. Based in China’s Zhejiang province, ZMC has the most complete portfolio of beta carotene and other carotenoid products on the market today. ZMC is also the world’s largest supplier of biotin, the second largest supplier of vitamin E and fermented CoQ10, the third largest supplier of natural vitamin E, and has U.S. patented lutein. Their products are USP-Ingredient Verified, Kosher and Halal certified, allergen free, non BSE/TSE, non GMO/IP, and non-irradiated. Its facilities are SA8000, ISO22000, ISO14001, GMP, and OHSAS certified.

KEYWORDS: beta-carotene food supplier

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