Rice Krispies Treats Bliss
The new bars provide a salty-sweet indulgence and compelling texture
Rice Krispies Treats is turning up the indulgence with all-new Rice Krispies Treats Bliss bars. For the first time, the iconic marshmallow treat will feature multiple toppings – including a salty snack – to create a multi-textural experience complete with a satisfying crunch.
Available in two flavors—Chocolate Sea Salt Pretzel and Caramel Sea Salt Pretzel—Rice Krispies Treats Bliss takes luxe to new levels. Imagine a balance of crispy rice and chewy marshmallow topped with semi-sweet chocolate chunks or caramel-flavored chips, and candied sea salt pretzels, all in one bite.
Rice Krispies Treats Bliss bars will hit snack aisles nationwide starting in April for an SRP of $3.99 for a 6-count box. The two new flavors are the first of many offerings still to come from the brand that will layer decadent textural ingredients atop a bar.
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