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Sustainable Food Production

SUSTAINABILITY

Upcycled Food Movement Gains Momentum During Awareness Push

With food waste at a global high, the Upcycled Food Association marked Upcycled Food Month by spotlighting innovation, measurable impact, and growing market momentum

Pipsnacks
Pipsnacks LLC

New Twist on Snacking: Pipsnacks uses upcycled corn flour as key ingredient. IMAGE COURTESY OF: Pipsnacks LLC 

July 23, 2025

The Upcycled Food Association (UFA), an organization that represents global food leaders and businesses working to stop food waste at all levels of the supply chain, promoted June as Upcycled Food Month.

Globally, 30-40% of food produced is lost or wasted, valued at nearly $1 trillion USD. In 2023 just in the United States, more than 70M tons of food did not reach human consumption, says ReFED, an organization working across the food system to reduce food loss and waste.

Upcycled Food Association

“Upcycling food is an inspiring and innovative way food companies and every eater can stop food waste and take action on climate," said Amanda Oenbring, CEO of the Upcycled Food Association.

Upcycling has the annual potential to reduce 5.56M Metric Tons CO2e (total emissions) and particularly reduce 71k Metric Tons CH4 (highly potent methane - food waste is a top source) as well as save 557B gallons of water by diverting 1.94M Tons of food in the U.S. alone as measured by ReFED.

UFA members Planet FWD and Matriark Foods worked together on Life Cycle Assessment (LCA) measurement to find that each carton of Matriark upcycled sauce diverts 0.4 lbs of tomatoes from landfill and saves 50 gallons of water, with total diversion of over 84,000 lbs of vegetables reaching human nutrition across their product range in 2023.

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Matriark Foods is one of more than 100 companies that have certified more than 600 ingredients or products in 12 countries as Upcycled Certified, part of the family of standards administered by Where Food Comes From. Upcycled Certified continues to grow market presence with particular growth in pet products and snacks with certification reaching new audiences such as cosmetics, and home and personal care. An updated version of the standard debuted June 1, 2025 and total waste diverted since launch is now 1.35M Tons annually, enough to fill over 270M grocery bags.

Global companies of all sizes are growing the upcycled movement since UFA began in 2019. In 2021, the inaugural year of certification, Del Monte Foods launched the industry's first canned vegetable products to be Upcycled Certified and this year expanded to certify all JOYBA Bubble Teas, now made with upcycled sweetened syrups, reclaiming 265 tons of syrup during the past year.

NielsenIQ found upcycled and Upcycled Certified to be a “growth driver,” among the fastest growing U.S. product claims in recent measures and SPINS found U.S. Upcycled Certified product sales grew 42% in 2024.

UFA also hosted a series of publicly available webinars throughout June:

Webinar: “Upcycling Food Waste: Trends and Predictions” with a collaborative discussion involving ReFED, Where Food Comes From, and Pipcorn Heirloom Snacks.

Virtual Symposium: The Upcycled Food Foundation (UFF), UFA’s 501(c)(3) nonprofit, held a Global Scientific Research Community event. Students and academic researchers presented quantitative and qualitative upcycled food innovation findings.

Webinar: UFA members Del Monte,Planet FWD and Matriark Foods discussed about how good sustainability data can be a brand's purchase differentiator.

Webinar: UFA joined RTI Innovation Advisors and food systems experts to discuss the importance of global environmental, social and economic impacts of stopping food waste and how upcycled food is a key solution.

UFA leaders also marked Upcycled Day (June 24) and attended ReFED’s annual Food Waste Solutions Summit in Seattle. They celebrated the reintroduction of the NO TIME TO Waste Act in bipartisan U.S. federal legislation, which points to UFA’s definition of upcycled food.

UFA members continue to chart a collaborative course for global food systems change. UFA members represent all food channel sectors including retailers (such as Misfits Market), processors (such as The Spare Food Co.) and ingredient suppliers (such as ICL Food Specialties).

To learn more about Upcycled Food Month, register for webinars and explore resources, visit upcycledfoodmonth.org

For interviews or more information, please contact Amanda Oenbring, UFA’s CEO at marketing@upcycledfood.org

About the Upcycled Food Association (UFA) and Upcycled Food Foundation (UFF):

UFA is a 501(c)(6) global membership-based trade association accelerating the upcycled food economy and unleashing innovation to stop food waste. By promoting industry collaboration, research, and education, UFA and UFF support worldwide leaders building a food system in which all food is elevated to its highest and best use. Learn more at upcycledfood.org.

KEYWORDS: food waste upcycled food upcycling

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