Made from non-GMO fruits, vegetables, and plants, EXBERRY colors provide a full spectrum of bright, consumer-friendly shades while keeping ingredient lists simple. At booth #2452, visitors can sample three Harvest Bark concepts that pair a buttery cookie base with wholesome inclusions such as oats, quinoa, flaxseed, and chia.

• Blackcurrant Bark – Tart blackcurrant powder and EXBERRY Shade Brilliant Pink create a bold flavor profile and a rich, natural purple hue.
• Curried Squash Bark – Butternut squash and pumpkin powder with warming spices create subtly sweet, lightly spiced notes, colored with EXBERRY Shade Brilliant Orange.
• Sweet Corn & Coconut Bark – Naturally sweet and nutty, colored with EXBERRY Shade Bright Yellow for a golden glow.

Because they are created from recognizable raw materials, EXBERRY colors can be labeled in consumer-friendly ways such as “vegetable juice (for color)” under US FDA regulations.

“Consumers today expect more from the products they choose,” Jeannette O’Brien, Vice President of Sales and Marketing at GNT USA, said. “They want snacks that taste delicious, are made with clean, natural ingredients, and deliver multiple benefits. Our Harvest Bark concepts do just that — showcasing how EXBERRY colors bring innovation to better-for-you treats and support brands in meeting evolving consumer expectations.”

GNT’s experts will be available throughout the event to discuss how EXBERRY colors can be tailored to meet application requirements across categories including snacks, beverages, bakery, dairy, nutraceuticals, and more.