PepsiCo Foods Debuts Doritos Dinamita Simply NKD
The rolled tortilla chip combines chili heat and zesty lime flavor with no artificial dyes or flavors
PepsiCo Foods introduced Doritos Dinamita Simply NKD. The rolled tortilla chip delivers a heat-filled flavor experience, balancing zesty lime with a spicy kick for a combo of chili and citrus – with no artificial dyes or flavors.
While the visual contrast between Dinamita Simply NKD and all other fiery rolled tortilla chips is striking, its bold kick delivered through a spectrum of spice extends beyond consumer expectations, according to the company. Dinamita Simply NKD Chile Limón is made with:
- No artificial dyes or flavors
- A balanced combination of chili and lime that delivers both heat and citrus brightness
- A crunchy rolled tortilla chip format
Two package sizes include:
- 3.25oz bag
- 10.75oz bag
Dinamita Simply NKD follows last year's launch of Simply NKD Doritos and Simply NKD Cheetos. The latest innovation will join the full line-up of Simply NKD products, which now includes:
- Doritos Dinamita Simply NKD Chile Limón: a rolled-up tortilla chip that combines spicy chili with zesty citrus, now with no dyes or artificial flavors
- Doritos Simply NKD Nacho Cheese: the classic bold crunch and cheesy flavor, naked of artificial dyes and flavors
- Doritos Simply NKD Cool Ranch: the iconic zesty and tangy punch of flavor, now with no artificial dyes or flavors
- Cheetos Simply NKD Puffs: all the flavorful cheesiness and light airy texture fans know and love without artificial dyes or flavors
- Cheetos Simply NKD Flamin' Hot: packed with that hot, spicy flavor in a cheesy, crunchy snack, but naked of artificial dyes and flavors
Over the past year, PepsiCo has expanded Simply NKD across core brands, removed artificial colors and flavors from key portfolios like Lay's and Tostitos, and introduced new innovations including Doritos Protein, PopCorners Protein and SmartFood FiberPop.
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