This fall saw Chocolove, Boulder, Colo., return with seasonal favorites, Tree-Shaped Bites, as well as holiday collection bars. Chocolove holiday collection bars include Candy Cane Crunch in Dark Chocolate, Frosted Gingerbread in Milk Chocolate, and a Fruit-Nut Medley in Dark Chocolate.
"Our new chewable line represents our commitment to staying at the forefront of the industry and aligning with the desires of today's fitness enthusiasts and athletes," said Jad Khairallah, Universal’s senior vice president of marketing. “We understand that convenience, speed, and customization are essential to their success, and our delicious chewable energy and recovery offerings embody these principles."
Per the Innova Database of new products, snack bar new product introductions (cereal and energy bars) grew more than 6% while cold cereal launches expanded by more than 2% during the first 11 months of 2022 versus the same period in 2021. Hot cereal launches declined by around 10% during the same period.
Over the years, bars increasingly focused on health, meal replacement, weight management, and energy. But indulgent branding and product formulations are on the rise again. This turn toward the more extravagant can pave a lucrative path for innovative bar makers.
The move comes alongside launching a crowdfunding campaign with StartEngine, seeking to raise $1M in funds
November 30, 2022
LOLA Snack's current success is an endorsement as an emerging leader in the bar space, with products available nationwide in more than 3,000 doors across the natural and conventional grocery channels.
The real-food, real-taste snack bars and supercharged meal bars come in flavors including Strawberry Beet Almond, Cashew Date Turmeric, Almond Oatmeal Cacao, and Chocolate Almond
November 2, 2022
POSSIBLE, a Standard Process® brand, will fuel increased vitality and level-jumping performance for everyday athletes and adventurers working their way through life.
The protein bars are packed with 12g of protein and 1g of sugar and include three indulgent flavors
September 15, 2022
ONE CRUNCH protein bars are packed with 12g of protein and 1g of sugar and include three indulgent flavors: Peanut Butter Chocolate Chip, Cinnamon French Toast, and Marshmallow Treat.
The new convenience product contains 6g of protein and 90 calories per bar
June 29, 2022
Special K Protein Snack Bars are available in two flavors, sweet Berry Vanilla and rich chocolatey Brownie Sundae. The new 90-calorie Special K Protein Snack Bars provide an easy on-the-go protein pick-me-up without compromising on taste.
The move will create cost synergies by using Mondelez International’s global and North American scale to expand Clif’s sales distribution
June 21, 2022
Mondelēz International, Inc. announced an agreement to acquire Clif Bar & Company, leading US maker of nutritious energy bars with organic ingredients, for $2.9 billion with additional contingent earnout consideration.