Activity and diet are not mutually exclusive when it comes to weight management. It takes both for complete health. It also takes both types of exercise, anaerobic and aerobic, and each has its own nutrition needs.
For the Athlete in Everyone: A key market trend in recent years has been broadening appeal and consumer demand for all kinds of “performance” products
December 22, 2016
Although traditionally reserved for use in endurance sports and strength sports, sports nutrition products have broadened in recent years to fit a more recreational and lifestyle-driven positioning.
New pre-workout supplement helps build mind-muscle connection
November 15, 2016
Preparing to exercise is just as important as the exercise itself. The body’s muscle, cardiovascular system and brain need to prepare for the intensity to come.
According to Infiniti Research Ltd.’s market research firm, TechNavio, the global sports nutrition product market is expected to grow by more than 8% until 2020.
Sports nutrition is flexing its market muscle as mainstream consumers express more interest for all forms of performance foods and beverages that aid their active lifestyles.
PLT Health Solutions introduces PLTNEXT Global Search for Innovation
April 13, 2016
PLT Health Solutions, Inc. introduces the “PLTNext Global Search for Innovation” to connect PLT with ingredient and technology innovators to assist in product development and commercialization.
Valley High has completed its due diligence and has decided to enter into the multi-billion dollar nutraceutical industry
April 13, 2016
In moving forward with corporate restructure and the plan to enter the company into a different sector, Valley High has completed its due diligence and has decided to enter into the multi-billion dollar nutraceutical industry with a letter of intent to acquire GEAR Sports Nutrition Inc.
GEAR is an already established brand with nationwide distribution and a large social media following.
The announcement follows recent moves by MusclePharm to build on the company’s core strengths as a sports nutrition brand
September 1, 2015
MusclePharm will be working to increase operating profit margins to 10% and earnings before interest, taxes, depreciation and amortization (EBITDA) margins to 15 percent by 2020.
Sports nutrition product is crafted for endurance athletes who want energy and essential nutrients
June 5, 2015
Providing a range of both sweet and savory flavors may help increase athletes’ total energy intake by combating palate fatigue, which can potentially benefit performance.