Consumers are increasingly aware of the relationship between diet and health, and are the driving force behind the development of new health food and supplement products.
Mayo Clinic researchers found that the prevalence of mild cognitive impairment decreased with an increase in the consumption of monounsaturated and polyunsaturated fatty acids.
Taking the omega-3 fatty acid docosahexanoic acid (DHA) might offer a new way of protecting against traumatic brain injury (TBI), suggest animal experiments.
A new analysis of the effects of omega-3 essential fatty acids offers the hope of enhanced treatment options for tens of millions of people with depression.
The statistics are impressive. Some 74% of consumers believe there are health benefits to the inclusion of omega-3s in their diet, and 58% indicate using omega-3 alpha-linolenic acid (ALA) improves overall heart health 1.
Immunity has emerged as a prime interest among consumers. At a recent show, one supplier presented tasty beverages, berry-flavored chews and menthol-flavored lozenges to demonstrate the utility and functionality of its immune health ingredient.
As marketers of conventional foods, functional foods and dietary supplements pore over data looking for new product opportunities that answer consumer needs, foods and beverages that address health issues, often specific health conditions, come to the forefront.
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