Functional New Products

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GNC is highlighting Nirvana Super Electrolyte Drinks and Energy Seltzers as a resource to support GLP-1 users maintain muscle mass as they lose weight during and after taking those medications.

Yes Whey!!!™ harnesses 15g of high-quality whey and milk protein isolates and 2g of creatine monohydrate to help support skeletal muscle growth, strength, recovery, energy production and athletic performance.

The new formula has mass appeal for consumers looking to kick-start their morning, power through an afternoon slump, get ready to exercise and fuel late-night contests. 

The brand's new formula is crafted to meet the nutritional needs of intermittent fasters in a single drink mix thanks to a trio of essential ingredients including electrolytes, fiber and amino acids.

The science-backed and expert-crafted formula includes an organic green veggie blend of kale, spinach and broccoli. I

As digestive health challenges affect over 70% of adults in the US, BelliWelli's expansion into Walmart not only showcases the brand's ability to connect with new customers, but also reinforces the brand's omnichannel strategy.

Juice Plus+ Luminate is a unique blend of naturally sourced caffeine, nootropics, and adaptogens designed to improve cognitive function, offering a holistic way.

Initially available on soylent.com and amazon.com in both Chocolate and Vanilla, Soylent Complete Protein Powder levels up the protein shake category by offering a nutritious blend.

With a mission to deliver science-powered wellness and respond to consumers' evolving lifestyles, the brand has developed this unique formula that consists of Bio-K+'s patented probiotic blend.

Each serving of SALTHEAD contains 1,000mg of 100% Pink Himalayan Salt, which circumvents the potentially harmful effects of microplastics that may be found in some of the other forms of salt in circulation.