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IRI’s latest report, “Anticipated Vaccine Adoption and Impact on CPG Industry,” explores the opportunities that retailers and manufacturers have to promote vaccinations, both as a physical destination where consumers can get a vaccination, and as part of overall wellness campaigns.
Lyons Magnus, a global foodservice and ingredient source, released predictions for five emerging trends that will influence food and beverage menus in 2021 and beyond.
Coefficient Capital and The New Consumer worked with Toluna, Inc. to survey 3,500+ US consumers on shifting behaviors resulting from the COVID-19 pandemic. The survey, conducted in November 2020, asked consumers about their spending habits, consumption patterns and other behaviors related to food & beverage, fitness, alcohol and beauty.
Recent events have not only driven consumers to seek ways of staying healthy but pulled the mental health side of mind-body wellness to the forefront. The stress of having lives and routines (and incomes) disrupted, illnesses threatening or even invading the family, and social isolation has led to an unprecedented 40% of US adults reporting that they’re struggling with mental health problems.
Experts at the Louisville-based beverage development company, Flavorman, identified drink flavor trends to watch for in 2021. Driven by the long-term effects of an on-going pandemic, this year’s forecast is shaping up to be focused on flavors that drive experience in a socially distant landscape.
Firmenich, the world's largest privately-owned fragrance and taste company, announces Ginger and Yuzu as the two Flavors of the Year for 2021. Following an unprecedented year of uncertainty, they represent the world's collective desire for strength and optimism: two superhero-like qualities characteristic of a super-root and a super-fruit.
Without doubt, one of the most impactful 2021 trends will be the continued impact of COVID-19 and how it has transformed the way we live, learn and work.