2022 Food and Beverage Trends

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The pandemic has exacerbated the level of stress a consumer faces on a day-to-day basis and their attention to emotional wellbeing and stress support have accelerated in  the  ever-changing COVID era. As a result, many people are turning to vitamins and supplements to support their mental health. As such, vitamins & supplements saw 43% year over year growth on Amazon.

Want to listen to industry news and views on the way to work? Catch a quick video on a lunchbreak? Prepared Foods now goes anywhere—and everywhere—to cover critical topics.

As global efforts ramp up to mitigate the climate crisis, address land and water issues, and prevent the next pandemic, the sustained interest in alternative proteins signals a growing appetite for planet-friendly investments with returns beyond the bottom line.  

Foxtrot, a modern corner store aiming to redefine the convenience experience through community-driven values and data-backed consumer insights, launched its second annual "Up & Comers" awards, an initiative designed to celebrate small makers and discover the next generation of leading food and beverage brands. 

New Hope Network's in-house judging team and a group of natural products industry experts chose the 18 winners from the 100 finalist products.

In 2021, brands paid attention to the movement towards healthier habits. This translated to fortification and adding ingredients; or conversely, removing some maligned ingredients.

A key benefit of the program is the mentorship founders receive throughout the track. Each brand is paired with a carefully selected mentor team dedicated to helping them scale their business. SKU Elevate mentors are a who’s who of CPG leaders, successful founders and subject-matter experts who are all dedicated to helping to level the playing field for people of color in the consumer products industry.  

Overall competition for meal solutions is increasing as the restaurant industry rebounds. Industry market and consumer insights tracker NPD Group, Chicago, says the US restaurant industry ended 2021 better than the year began. Moreover, NPD predicts industry operators could recover 98% of pre-pandemic visits by the end of 2022.

Cana One, which sits on a kitchen countertop, offers unique discovery experiences, novel brands, and options for every lifestyle or preference. Customers use Cana’s touchscreen display to explore, discover, and create their perfect drink from thousands of beverage types and brands. Customers can personalize every beverage to their preferred levels of alcohol, caffeine, or sugar, customizing beverages for breakfast, post-workout, dinner, or relaxation.

For manufacturers, it’s good that one-third of American consumers say they have snacked more often during the past 12 months according to Innova Market Insights’ 2021 Lifestyle & Attitudes Survey. That’s in contrast to the 24% who said they snacked less.