Across an exhibition area of more than 80,000m2, experts from all sectors – including product developers and decision-makers from the food and beverage industry, as well as representatives of major brand companies – will do business face-to-face with top buyers and specialists from across the F&B supply chain.

With more than 1,300 exhibitors presenting their innovations at both shows, and over 17,000 professional visitors expected, the co-located events celebrate their premiere in a highly creative and professional environment.

The strategic decision to co-locate the two events was based on extensive research conducted amongst visitors and exhibitors. Over 65% of exhibitors stated that they would support an annual co-located Fi Europe and Hi Europe, and 75% of visitors confirmed that they would visit the show every year.