Pure Leaf expanded into the functional beverage space with the launch of Pure Leaf Mental Focus, a line of sparkling iced teas formulated with naturally occurring caffeine from black tea and added L-theanine. Available in Peach and Raspberry flavors, the zero-sugar beverages reflect growing interest in products targeting focus, cognitive wellness and everyday performance support.
From baby foods to snack bars and supplements, a new wave of functional products is tapping into consumer demand for cognitive support and mental clarity
April 16, 2025
Food meets function as brands innovate with brain-boosting ingredients for all ages.
The global COVID-19 pandemic had a marked impact on consumers’ attitudes toward health. COVID took a heavy toll on people in poor health and consumers looked for quick ways to boost their health as a defense against the disease.
New tea line will derive from herbs, roots and flowers, with the expertise of herbalists, dieticians, and psychologists
January 29, 2020
Vegan Rob's launched bagged teas to help solve mental health issues for root-causing personalized behaviors from loneliness, boredom, anxiety, depression, obesity, insecurity, lack of confidence, and sleep deprivation.