Flavors of Asia come alive with Saffron Road’s newest authentic recipes which combine traditional cooking methods with clean-label, ethically sourced ingredients like humanely raised, antibiotic-free chicken and aromatic long grain jasmine rice.

The new collection is dedicated to exploring authentic flavors that pay tribute to well-known Asian foods and are co-developed with New York-based chefs and owners of popular local restaurants, Di An Di and 886, and designer/illustrator Vanessa Nguyen.

To help restaurant operators stay competitive and meet this growing demand, US Foods collaborated with nationally recognized chefs, Chef Diana Dávila, Chef Thai Dang and Chef Sameh Wadi to advise on many of the globally inspired products featured in the new Fall Scoop line up.

Designed for both meal prep or to be enjoyed straight out of the bottle, the new line from Lee Kum Kee comes in four bold flavor varieties to satisfy diverse palettes.

The new line of snacks features bold flavors and crunchy textures, and are now packaged in resealable stand-up pouches.

Asian foods are the second largest ethnic category in the United States after Hispanic foods, and are relatively long established, although the market has seen considerable change and development over the years.