Bolthouse Adds Beverages
Bolthouse Farms has also introduced Protein Plus Blended Coffee which offers a spin on the traditional coffee drink by providing consumers with a boost of protein and key B-Vitamins. This new beverage provides 30g of protein per 15.2oz. serving along with 100% DV of 5 B-Vitamins. The company is now offering two new breakfast replacement drinks, Strawberry Parfait Breakfast Smoothie and Peach Parfait Breakfast Smoothie, containing 10g of protein per single-serving bottle along with 2.5g of fiber and 15% of required daily value of calcium.
"Consumers should not be forced to choose between their health and their taste," said Bryan Reese, chief innovation officer, Bolthouse Farms. "The success of our beverage line flows from our ability to create drinks that you would desire even if they were not so good for you."
Bolthouse Farms has also introduced new sizes for two of its customer favorites: Amazing Mango fruit smoothie and 100% Pomegranate Juice. Now, available in a 52oz. serving, Amazing Mango features a combination of antioxidants and nutrients; each serving offers 320% of a recommended daily serving of Vitamin E, 240% of Vitamin A and 260% of Vitamin D. Bolthouse Farms' 100% Pomegranate, which is now available in a 15.2oz. single serving, a good source of potassium and contains high levels of polyphenols.
The new Bolthouse Farms beverages are available nationwide in retailers such as Whole Foods, Supervalu and Target. They are offered in a single- (15.2oz.) or family-sized (32oz.) servings for a suggested retail price of $2.99-5.19. The 52oz. Amazing Mango is priced at $6.29.
From the June 20, 2012, Prepared Foods Product of the Day