Getting Real: Real Beanz Launches New Line of Iced Coffee

Real Beanz iced coffee Joining the notion of healthfully energizing beverages is a new line of iced coffees from Real Beanz.

“Our line of iced coffee beverages is made with all-natural ingredients, in order to give people a boost without any of the unhealthy side-effects typically associated with energy drinks,” explains Serge Freund, CEO of Real Beanz.

The seven flavors include Energize, Trim & Fit, Focus, Resist, Relax and Refresh (in cappuccino and dark roast options). The 100% natural drinks are kosher-certified and promise such energizing standards as guarana, panax ginseng, yerba mate, vitamins B6 and B12, and panthothenic acid. The Trim & Fit option takes the energizing concept into weight-managing territory with the addition of chromium, CLA and fiber, not to mention half the calories of the rest of the line.

Consumers are actively seeking everything from enhanced focus and better information processing, to reduced stress, improved mood, faster learning, effective memory, better adaptability, and enhanced multitasking. This session will review the science behind these ingredients and how they can be added to your formulations to tap into the cognitive support wave.

Remember a child’s kaleidoscope? You put your eye to a cylinder fitted inside with angled mirrors and—as soon as you twist the end of the cylinder—there’s a changing pattern with the shifting of small pieces of colored glass. That’s also something of an apt description for the plant-based food and beverage market, which continues to capture attention as it grows and shifts.