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Product of the DayBeveragesSpecial Nutrition Products

Steel Horse from Mars

Steel Horse Coffee was "designed to support the demands of mind and body."

May 31, 2013
Steel Horse coffee in body

May 31/West Chester, Pa. -- Mars Drinks, a business unit of Mars, Incorporated, announced the release of Steel Horse Coffee, the first and only office-focused beverage powered by pure, robust coffee and circulation-supporting cocoa flavanols. Designed for the office environment, Steel Horse Coffee will be available exclusively through Mars Drinks single-serve Flavia Freshpacks for use in Flavia brewers.

To encourage productivity in the office, Steel Horse Coffee was designed to support the demands of mind and body. Steel Horse Coffee pairs the boost of coffee, shown to increase mental clarity and alertness, with 150mg of circulation-supporting cocoa flavanols in every cup.

“We aim to develop products that help support some of the most important elements of a company’s workforce: energy and focus,” said Xavier Unkovic, regional president, Mars Drinks. “With this notion, we developed a revolutionary hot drink that did more than a cup of coffee by adding circulation-supporting cocoa flavanols.”

Cocoa flavanols are nature’s most surprising “superfruit”, a unique blend of naturally occurring compounds -- phytonutrients -- derived from cocoa beans. Studies show these phytonutrients help keep blood vessels healthy and help support a healthy circulation, maintaining the flow of oxygen and nutrients.

Mars Incorporated developed the patented CocoaPro process that extracts cocoa flavanols directly from the cocoa bean and preserves them in the highest concentration available.

KEYWORDS: flavanols phytonutrients

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