Blue Bunny® launched Load'd Sundaes. The new treat offers ice cream lovers an indulgent, out-of-home ice cream sundae experience right from their freezer.
Load'd Sundaes are made with premium ice cream that's specially crafted to be soft and ready to dig into, straight from the freezer, so there's no need to wait for it to temper. Load'd Sundaes are filled with signature Blue Bunny treats—chunky cookies, crunchy nuts, rich chocolate pieces and Blue Bunny's signature candy B’s- swirled together with syrups in a single-serve container.
Load'd Sundaes come in eight delicious flavors, thoughtfully created to appeal to every sweet tooth's craving.
• Bunny Tracks®: A sundaed-up version of Blue Bunny's signature flavor. Vanilla ice cream with a fudge crackle swirl, crunchy chocolate-coated peanuts and peanut butter bunnies, topped with a gooey caramel sauce and more chocolate-coated peanuts and peanut butter-filled bunnies.
• Chocolate Brownie Bomb™: Chocolate ice cream with chocolate fudge swirls and chunks of chewy brownies, topped with a decadent fudge sauce and sprinkled with fudge brownie pieces.
• Cookie Crunch 'N Fudge: Vanilla ice cream with ribbons of fudge and fudge-dipped crunchy cookie pieces, then topped with more fudge-covered cookie pieces and fudge bunnies.
• Cookie Dough Co.™: Vanilla ice cream swirled with tons of fudge and chocolate chip cookie dough, and topped with more cookie dough pieces and fudge bunnies.
Additional fun flavors include Mint Chocolate Chunk, Salted Caramel Pecan, Peanut Butter Bunny™ and Strawberry Shortcake.
Starting in April, Load'd Sundaes will be available nationwide at major grocery and convenience stores in individually packaged 8.5-ounce cups, each with a suggested retail price of $2.99.