Florida Food Products (FFP), a leading innovator, formulator and producer of vegetable and fruit-based clean label ingredient solutions, is launching a plant-based antioxidant, VegStable® Fresh during the International Production & Processing Expo (IPPE) in Atlanta, January 25-27, 2022. 

IPPE attendees are invited to FFP booth #C13023 to learn more about VegStable® Fresh, an exciting new clean label alternative to chemical additives (e.g., BHA/BHT). This innovative new plant-based antioxidant is derived from green tea, rosemary, acerola, and rice bran extract. It facilitates a simpler label that maintains the desired color and flavor of meat and poultry products while it also extends their shelf life. 

“Our team is excited to launch our latest clean label antioxidant solution, VegStable® Fresh, at IPPE 2022,” said Christopher Naese, FFP vice president of business development. “VegStable® Fresh is an ideal clean label alternative to chemical antioxidants that makes it possible to maintain the quality and freshness of meat and poultry products, such as fresh and cooked pork sausage, and ground turkey, with the power of plants.”

Naese notes, “In ground turkey applications, VegStable® Fresh has not only improved shelf-life extension and provided rancidity prevention but is also aiding purge reduction and enhancing texture. No chemicals, less spoilage, more consumer appeal means a win for everyone.”

Crafted from compounds inherently found in nature, VegStable® Fresh helps delay oxidation to lock in the original integrity of meat and poultry products while naturally keeping the off-putting effects of oxidation at bay, with a clean and simple label. 

Benefits include:

•    Shelf-life extension
•    Rancidity prevention
•    Maintain color and flavor
•    Consumer preferred, clean label replacement for chemical antioxidants (e.g., BHA/BHT)
•    Broad portfolio for a wide variety of processing scenarios
•    Ease of use

“Our team of experts look forward to a great show and can’t wait to learn more about how our portfolio of plant-based ingredient solutions can help our partners take their meat and poultry products to the next level with no chemicals, less spoilage and more consumer appeal,” adds Naese.

IPPE attendees can discover more about FFP’s portfolio of plant-powered protection for all their meat and poultry products, including:

•    VegStable® Fresh-An IPPE must-see product, this clean label alternative to chemical antioxidants and artificial additives such as to sodium nitrate, is derived from green tea, rosemary, acerola, and rice bran extract
•    VegStable® Plus-Natural phosphate alternative for flavor, juiciness, and texture
•    VegStable® Natural Cure-Proven plant-based cure solutions for a cleaner label

IPPE is a great opportunity to learn more by visiting FFP booth #C13023, or visit FFP’s website.

About FFP
Florida Food Products, Inc. (FFP) has offered a portfolio of healthy, naturally sourced plant-based food and beverage ingredient solutions for over 65 years. Based in Eustis, Fla., FFP has extensive manufacturing capabilities including extraction, fermentation, drying, and blending technologies, with vegetable juice concentrate production facilities in Florida, flavor creation and production in Melville, NY and premium brewed tea, coffee and botanicals in John’s Creek, Georgia. 

Today, FFP is committed to providing innovative clean label solutions that naturally provide exceptional food protection, flavor, color, texture, and yield improvement for a variety of applications, including processed and cured meat, beverages, plant-based, health and wellness, culinary, and pet nutrition. FFP believes in improving the food and beverages we eat and drink with ingredients from nature that work. 

Learn more about how FFP’s natural ingredients can help elevate your next food or beverage while meeting the needs of today’s and tomorrow’s consumer at www.floridafood.com.