Nexira: Enhance Natural Appeal
Nexira’s new POW(D)ER From Mother Nature adds natural appeal to functional foods and beverages
PHOTO COURTESY OF: Nexira
In the expanding nutrition market, perception is key. Consumers want to discover new products that contain appealing clean ingredients with powerful benefits known to fuel vitality, health, and well-being.
Nexira’s minimally processed ingredients are close to nature, and to the raw materials from which they are sourced. They add even more value by enabling the creation of clean-labeled products that have gone from a trend to a “must-have” among health-conscious consumers.
Nexira invites SupplySide West 2022 attendees to Booth #4231 to meet POW(D)ER from Mother Nature, an innovative, new range of naturally supercharged, easy-to-formulate ingredients.
Join Nexira on this sensory journey that encompasses taste, texture, and color—and harnesses the powerful forces of nature in recognizable superfoods. It’s all meant to help formulators create nutrition that is evolutive with market trends – in a whole new way!
There are as many as 30 new POW(D)ER ingredients—including Earthy Beet, Flowing Goji, and
Harmonious Matcha—to inspire the imagination when it comes to creating attractive foods and beverages. From the rich, vibrant colors and textures of the powders to the distinctive tastes, each of these beneficial ingredients evokes a force of nature, whether used individually or in combination with others.
Globally sourced from the banks of the Amazon River to Southeast Asia to the West Indies, and many storied locations in between, Nexira’s plant-based powders are naturally derived from fruits, flowers, leaves, seeds, and roots. From the carefully harvested ingredients, a delightful range of flavors are extracted – sweet, tart, spicy, earthy, fruity, nutty, and tropical – making the possibilities for formulators virtually limitless!
These functional sensorial ingredients will infuse products such as nutritional bars, smoothie bowls, yogurts, granolas, juices, smoothies, frozen desserts, and other functional beverages with robust flavors and colors, enhancing their desirability factor.
About Nexira
A pioneer in natural ingredients since 1895, Nexira maintains its long-standing reputation as a global leader in acacia, in clinically proven botanical extracts and is known for its decades-long commitment to sustainable development. Our experts travel the world sourcing key ingredients of natural origin.
The POW(D)ER range is a culmination of discovering the unique natural qualities of each superfood, and the link between the power of nature with the strength of the product itself. Nexira puts nature into powder form, making it simple to infuse into applications and sharing their expertise with their customers. Get on board for this exciting journey to discover the best natural ingredients for all your supplements and food and beverage formulations!
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