LesserEvil, the better-for-you snack brand on a mission to make healthy, organic, less-processed, and sustainable snacks more accessible to everyone, announced its continued partnership with RIND Snacks, an innovative leader in functional and sustainable fruit snacks, for the launch of a limited-edition Piña Colada popcorn flavor. The tropical themed popcorn is tossed in organic coconut oil and LesserEvil’s signature Himalayan pink salt, and features hints of real pineapple and coconut fruit powders from RIND. Just in time for summer snacking, Piña Colada popcorn is now available at Whole Foods, Sprouts and Thrive Market and will be launching in Target stores nationwide in July. The co-branded snack will be available in 4.6oz bags for $3.79.

Following the launch of Cherry Lime Popcorn, which was LesserEvil x RIND’s original co-branded product and sold out within weeks of launch, Piña Colada popcorn will be an addition to LesserEvil’s assortment of seasonal summer popcorn flavors, including Watermelon Hibiscus and Lemonade.

In addition to collaborating on co-branded products, both brands are connected through their involvement in the Clean Oil Crew, a coalition of brands dedicated to raising awareness about vegetable and seed oils, which launched in March 2022.

www.lesserevil.com
www.rindsnacks.com