AIDP: Brain Boost for Gamers
AIDP announces new clinical publication on Stadice for cognitive function
IMAGE COURTESY OF: AIDP Inc.
AIDP, Inc. announces a new clinical study published in Cureus Journal for Mangifera indica extract under the brand name Stadice® from Zeus Hygia, Life Sciences, Telangana, India.
A randomized, double-blind, placebo-controlled clinical study was conducted with 60 healthy subjects between the ages of 18-45 who were regularly playing virtual/mobile/computer/laptop games online or offline. Participants took 300mg of Stadice® or placebo per day for seven days. Stadice® was found to significantly improve mental speed, attention, working memory, response inhibition, and verbal learning and memory as evidenced by the results of the multiple cognitive ability tests.
Additionally, Stadice® showed beneficial responses in managing psychological stress in terms of handling nervousness, irritability, or mood swings. No safety concerns were found in the laboratory safety test parameters as they were within the normal physiological range and no adverse events were reported in this study.
Stadice®, an all-natural mango (Mangifera indica) extract standardized to ≥30% mangiferin, is the first enriched mangiferin extract in the market. Stadice®, has enhanced solubility in lower pH conditions subsequently targeted to possess better bioavailability and efficacy compared to other regular mangiferin extracts in the market. Stadice® emerges as a fruitful choice for enhanced cognitive performance, for both e-gamers and consumers.
“This study is significant as it targets a younger demographic and the growing world of e-gaming”, said Mark Thurston, president of AIDP, Inc. “It also is a food derived, natural product which is trending with consumers.”
Brain Health remains one of the fastest growing segments for supplements at an estimated 9% rate in 2024 according to NBJ. Surprisingly interest in this segment skews to a younger demographic. New Hope’s 2023 survey reveals rising interest in brain health supplements across every age group. Notably, purchase intent shot up 16% among 25- to 34-year olds and 11% in the 18- to 24-year-old crowd.
About AIDP, Inc.
AIDP is a leader in functional ingredients, with a focus on extensively researched products that meet consumer demand for wellness and healthy aging. Its commitment is to source high-quality ingredients and provide proprietary solutions that address formulation challenges. AIDP's success is grounded in its depth of experience and commitment to strong science. For more information contact us at customercare@aidp.com and visit www.aidp.com.
About Zeus Hygia Life Sciences, Pvt Ltd.
Zeus Hygia provides cutting-edge nutraceutical products in India. As pioneers in the field, they focus on scientifically-driven innovations and clinically proven ingredients. Enriched with essential bio-actives, their premium nutraceutical ingredients are designed to elevate health from the inside out. They are on a mission to redefine well-being through innovative solutions derived from botanicals.
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