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Product of the DayProductsBreakfast, Cereals & BarsSnacks & Appetizers

General Mills Unwraps Festive Holiday Lineup

Limited-edition cereals, cookies and snacks bring seasonal flavor and fun

By Prepared Foods Editorial Staff
Cinnamon Toast Crunch Mexican Hot Chocolate box
IMAGE COURTESY OF: General Mills
November 10, 2025

General Mills is celebrating this holiday season with limited-edition launches and returning favorites across its brands.

New cereals include:

Cinnamon Toast Crunch Mexican-Style Hot Chocolate Cereal: The naturally flavored cereal brings the chocolatey warmth of traditional Mexican-style hot chocolate to consumers' breakfast bowls, with a hint of cinnamon and a crunch.  
Grinch Cereal: The new cereal delivers sweet vanilla crunch and heart-shaped marshmallows.

New ready-to-bake and mixes include:

Pillsbury Seasonal Shape Cookies (Santa)
Limited-edition Betty Crocker Cookie Mixes x Peanuts Ornament Ideas (Chocolate Chip Cookie Mix, Peanut Butter Cookie Mix, Sugar Cookie Mix): These seasonal mixes include a collectible Charlie Brown Christmas ornament idea to help consumers decorate cookies.
Limited-edition Pillsbury Ready-to-Bake x Peanuts: Cookie Dough (Chocolate Chip Cookie Dough, Sugar Cookie Dough, Candy Cane Cookie Dough)

New snacks include:

Nature Valley Sweet & Salty Soft-Baked Squares (Salted Caramel, Chocolate Turtle)
Nature Valley Chocolate Peppermint Wafer
Frosty Blue Raspberry Mini Rolls

KEYWORDS: cookies General Mills

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