Known for redefining ice cream, Jeni Britton now brings her creative spirit to gut health with Floura Fruit Crush Bars. Made from upcycled melon and tropical fruit rinds, the bars deliver delicious sustainability with a diverse fiber boost.
Pop Oats transforms the humble oat into a craveable, crunchy snack that goes far beyond breakfast. With USDA-backed innovation, the brand aims to launch oats into the snacking universe.
What happens when four T’s—trends, technology, taste, and texture—come together in dessert form? Eli’s S’Mores Cheesecake transforms campfire nostalgia into an award-winning indulgence that’s as smart as it is sweet.
What happens when culinary creativity and food science collide? For Cuisine Solutions, it meant transforming one of breakfast’s messiest favorites into a handheld, protein-packed success story now heating up Costco shelves.
Prepared Foods’ 2025 Spirit of Innovation Awards recognize excellence in new product development across retail, foodservice, and alternative channels. From authentic flavors to functional benefits, this year’s winners exemplify how trend insight, creativity, and collaboration drive industry innovation.
From freshness sensors to connected labels, smart packaging is becoming an essential tool for R&D teams. Explore how these innovations improve safety, reduce waste, and drive brand trust.
Great innovators look beyond trends to uncover the deeper “why” behind consumer behavior. At SRG, that means blending cultural immersion, emotional insight and AI-powered tools to turn inspiration into lasting impact.
After a slower year for innovation, food and beverage R&D teams have a fresh opportunity to reset their approach. Mattson outlines five proven strategies—from looking beyond the aisle to building for scale—that help brands launch products that last.
In an era of data overload, real advantage comes from clarity, not volume. By spotting trends early, uncovering the details that drive them, and integrating teams from insight to execution, brands can innovate faster and smarter in 2026.