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Calorie Control Council Finds Limitations in Study

The council contends that the use of low calorie sweeteners in weight management has been shown to be beneficial
March 18, 2015
According to Calorie Control Council, the recent study "Diet Soda Intake Is Associated with Long-Term Increases in Waist Circumference in a Biethnic Cohort of Older Adults: The San Antonio Longitudinal Study of Aging (SALSA)" contains limitations.
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IRI Survey: Overall Positive Shopper Outlook

To activate shoppers in 2015, CPG marketers are going to have to keep playing the affordability card
March 16, 2015
Decreasing unemployment rates, falling gas prices and an improving housing market bolstered the U.S. economy in 2014.
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U.S. Nutritional and Cereal Bar Trends

Over the past decade, breakfast-type foods with the fastest growing popularity were healthy, portable snacks
March 10, 2015
No bowl or milk necessary for the modern American breakfast. The most important meal of the day in the U.S. is shifting away from the familiar snap, crackle, and pop of cold breakfast cereals to embrace the convenient goodness packed into the food industry's increasing array of nutritional and cereal bars.
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Five Key Food and Drink Trends

Research showcases consumers’ priorities and preferences with regard to food and drink products, as well as grocery shopping behaviors
March 9, 2015
Mintel released five key trends set to impact the U.S. food and drink market in 2015.
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Study: Consumers Crave “Real”

The report finds consumers cutting back consumption of food with 12 “better-for-you” label claims
March 9, 2015
Americans want their food to be natural and not altered to the latest dieting patterns, according to survey research by The NPD Group, Chicago.
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Sales of Local Foods Reaches $12 Billion

Over the next five years, local foods will grow faster than the annual pace of total food and beverage sales to approach $20 billion in 2019
March 5, 2015
Locally produced foods are stepping out of the shadow of their once "quirky niche" designation to claim a much more prominent place in the U.S. food and beverage retail-scape.
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Consumer Purchasing Trends: Food Labels

Foods with “Better for You” labels are declining and concerns about GMOs rising
March 4, 2015
Americans want their food to be natural and not altered to the latest dieting patterns, according to a new study released by The NPD Group, a leading global information company, which recently released its 29th annual Eating Patterns in America Report.
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New Ingredients Shape Future of Ready Meals

Canadean report shows search for convenience is key factor to why microwavable food continues to be a major trend
March 3, 2015
More consumers are feeling time-scarce and view cooking as a chore, turning to convenient ready meals to free up more time for themselves. But to survive in an increasingly health-conscious society, ready meal manufacturers must innovate with new ingredients and premium products.
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General Mills to Reduce Sugar in Yoplait

The lower sugar recipe is also lower in calories, moving from 170 to 150 calories
February 27, 2015
Yoplait Original will roll out a 25 percent sugar reduction in cups in March. The news was announced at the annual Consumer Analyst Group of New York conference in Boca Raton, Florida
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Millennials Leaning Toward Private Label

Brand trust, improved quality and product innovation among the top reasons shoppers are filling their grocery carts with private labels
February 27, 2015
Private label food products are getting some much needed attention, especially from young shoppers, according to the Private Label Foods: What’s Driving Purchase? - US, February 2015 report from market intelligence agency, Mintel. Per the report, 42 percent of Millennials (age 18-36) agree store brand food products are more innovative than name brand products.
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