Chronic exposure to an artificial butter flavoring ingredient, known as diacetyl, may worsen the harmful effects of a protein in the brain linked to Alzheimer's disease.
Functional beverages has been a growing segment, even in the midst of an economic downturn, but manufacturers are realizing that consumers -- and regulators -- are looking ever more closely at their ingredients, attributes and claims.
Food marketers understand the appeal of brands offering health and wellness benefits such as reduced calories or added nutrients. But, what if all those “good-for-you” extras could be delivered in products that taste absolutely decadent—boasting a rich and creamy mouthfeel, for example, or bursting with bright fruit flavors?