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Home » Topics » Better for You

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TB12 Electrolytes+ Perform & Recover Hydration Blends

Made with functional ingredients, TB12's new electrolyte line supports longevity, endurance, and muscle recovery
June 28, 2023

Packed with functional ingredients such as L-Citrulline, added carbohydrates and mango leaf extract, this enhanced hydration blend works to keep glycogen storages high, adapt to stress, and decrease lactic acid for increased overall power. 


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GNC Beyond Raw Iced Tea Lemonade Flavor

The new beverage is designed to help consumers increase endurance, fight fatigue and improve performance
June 28, 2023

Designed to help consumers increase endurance, fight fatigue and improve performance, this new drop delivers all of this and a refreshingly bold flavor.


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Thirsty Buddha Soda Reimagined with Plant-Based Prebiotics

Each of the new varieties are made with natural ingredients, plant-based prebiotics and are caffeine free
June 21, 2023

Thirsty Buddha™ Soda joins Buddha Brands™ portfolio of healthy, plant-based products including popular Thirsty Buddha® Coconut Water and Hungry Buddha® Bars. 


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Bucked Up LFG Burn Energy Drink

The brand added four new candy-inspired flavors to its lineup
June 21, 2023

The new LFG Burn line was specifically designed to not only deliver long-lasting energy, laser-sharp focus, endurance and stamina, but also a fat-burning boost just like its pre-workout namesake.


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Sleep Better, Think Smarter with These Ingredients

Schisandra, Turmeric, Saffron, Tart Cherries, Pumpkin Seeds and Kiwifruit are among the ingredients that offer product developers sources of innovation for sleep and brain health products
Kerry Hughes
Kerry Hughes
June 21, 2023

Some foods and ingredients that can help improve both sleep and brain function. Think favorites from the simple— tart cherries, seeds (especially pumpkin seeds), nuts (almonds and walnuts), and kiwi fruit—to the more exotic, like schisandra, turmeric, and saffron.


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Identifying Specific Nutrition Needs for Men

Botanicals, antioxidants, minerals and even chocolate have shown to be beneficial for various aspects of men’s health
Keith-Thomas Ayoob EdD, RDN
June 20, 2023

Today, many men find themselves sedentary during the week, then go out on a weekend morning with the best of intentions at making up for lost time. They might opt for running 5 or 10 miles, or biking 30 miles, or they hit the gym–hard–lifting too much weight or overdoing the treadmill to “feel the burn.”


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Tomatoes, Herbs, and Bowl of Salsa

Formulating Botanicals in New, Better-for-You Products

Botanicals are the next wave in immunity-directed food and beverage ingredients.
Kerry Hughes
Kerry Hughes
June 20, 2023

With the recent surge in attention to immunity, American consumers are now thinking of preventive health less in terms of reaching for “immune boosting” supplements and more about “immune resilience.” Incorporating botanicals into food products can aid significantly in maintaining the many and complex facets of immunity.


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Rhizomes

Botanicals for Immunity Are Growing

June 19, 2023

Botanical ingredients— especially herbs, spices, and rhizomes (ginger, turmeric, galangal) — can help play a big part in helping product developers create new foods and beverages that help the body protect itself against disease and dysfunction.


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Consumers, Manufacturers Align on Importance of Health

Researchers uncover distinct generational differences impacting the development of new food and beverage products with aging-related features
Lu Ann Williams
Lu Ann Williams
June 16, 2023

Healthy aging could be defined as staying active and in good health—both physically and mentally—while getting older. Overall, three-quarters of consumers we survey report that healthy aging is “very” or “extremely important” to them. 


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Possible Strawberry Beet Pre-Workout Powder

The product contains organic beets as well as caffeine and Camu Camu
June 14, 2023

The product is formulated to support energy levels, mental focus, and with two servings, support for endurance performance.


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