New hydration beverage comes in response to consumer demand for lower calorie, lower sugar functional beverages
March 24, 2021
Electrolit, a premium hydration beverage made from pharmaceutical quality grade ingredients, launched its Zero line in response to growing consumer demand for lower calorie, lower sugar functional beverages. Electrolit Zero will ship across the US in three flavors: Berry Blast, Lemon Breeze and Fruit Punch Splash.
Ample demand exists for products that promote health and wellness, especially products that improve overall health, boost immunity, increase energy and alleviate stress
Ringing in the New Year is a time for reflection and re-evaluation of life choices. Many consumers start by setting goals for self-improvement to make the coming year better than the last. After a tremulous 2020, improving overall health and wellness is at the top of the list.
The new line features whole-plant efficacious herbs to support physical, emotional and mental health
February 24, 2021
Numi Organic Tea announced the launch of its new Stay Healthy Line. Featuring efficacious plants like echinacea, elderberry, dandelion root, kanna leaf and burdock root, the line contains potent herbal blends developed to support immunity, combat common cold symptoms, and help users relax during a time when consumers are increasingly seeking out physical and emotional wellbeing.
KÖE Organic Kombucha breaks down barriers to entry for kombucha category
February 24, 2021
KÖE Kombucha, fruit-forward, organic kombucha in a convenient can, released results from a recent consumer study on perceptions and challenges associated with the kombucha market. The findings reveal several untapped opportunities to welcome those unfamiliar with kombucha into the category.
New blends contain ingredients such as superfruit acerola juice, sea salt, turmeric, cayenne, hibiscus, ginger juice and tart cherry
February 23, 2021
WTRMLN WTR’s new functional blends are made with watermelon juice, which is a source of naturally superior hydration, and new functional ingredients, such as superfruit acerola juice, sea salt, turmeric, cayenne, hibiscus, ginger juice and tart cherry.
Instant beverages are fortified with vitamins, adaptogens and MCTs
February 17, 2021
Inspired by the needs of elite Mount Everest climbers, Adrian Ballinger and Cory Richards, Alpine Start worked closely with both athletes to help formulate the company's newest line of instant beverages fortified with vitamins, adaptogens and MCTs.
New drink offers 20g of complete plant-based protein per serving for muscle maintenance and repair
January 29, 2021
Silk® introduced Silk ULTRA – one of the first multi-serve beverages on the market with 20g of complete plant-based protein for muscle maintenance and repair.
NEXE Innovations in-house coffee and superfoods brand first product is a soluble micro-ground coffee fortified with MCT oil
January 20, 2021
NEXE Innovations Inc., a leader in plant-based materials science and advanced manufacturing technologies, announced XOMA Superfoods, NEXE's in-house coffee and superfoods brand.