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Home » Authors » William A. Roberts, Jr.

Articles by William A. Roberts, Jr.

Tyson Day Starts, breakfast sandwich

Breakfast Beginnings

Breakfast is widely regarded as the most important meal of the day, and manufacturers are providing nutritious, flavorful options to start the day.
William A. Roberts, Jr.
July 23, 2014
No Comments
The message may have gotten through to consumers about the importance of breakfast to overall health
Read More
Self brand healthy meals
New Product Trends

Aiming Low

Although obesity growth rates appear to have plateaued, an alarming number of consumers still face dire health consequences. In response, manufacturers are creating a range of a new weight management foods and beverages.
William A. Roberts, Jr.
June 30, 2014
No Comments
After three decades of increases, adult obesity rates in America remained level in every state except for one, Arkansas.
Read More
Millennial, generation Y
New Product Trends: Market Watch

Asking Y

Generation Y may be a difficult group to define, but it is an incredibly powerful demographic in terms of spending power.
William A. Roberts, Jr.
May 21, 2014
No Comments
Generation Y, also known as the Millennial generation, can be a difficult group to quantify.
Read More
workout recovery, protein consumption

On the Brain

Cognitive health has proven quite a noteworthy trend in the nutraceutical arena and is making increasing in-roads into mainstream foods and beverages, as a sizable demographic explores options to retain its brain health as it reaches retirement age.
William A. Roberts, Jr.
May 20, 2014
No Comments
Put simply, the surge in an older population has distinct consequences from a cognitive health perspective.
Read More
chocolate graham sandwiches, desserts, organic

Targeting the Gourmet

Economic woes may have impacted away-from-home dining, but consumers still crave restaurant-quality food and beverage options—and expect retail products to deliver the same quality and cutting-edge taste experience.
William A. Roberts, Jr.
April 11, 2014
No Comments
According to the Specialty Food Association’s “The State of the Specialty Food Industry 2013,” specialty food is among the fastest growing U.S. industries with sales skyrocketing 22.1% between 2010-2012.
Read More
lancaster caramels

Savoring the Snack and Candy Markets

Sustainability proves a selling point for candies, and environmental concerns benefit chocolate introductions in particular.
William A. Roberts, Jr.
March 14, 2014
No Comments
Chocolate consumers have been inundated with positive health news surrounding the confection in recent years.
Read More
annie's macaroni and hceese

Making the Meal

Comfort foods lead the way in meal introductions, with ethnic twists on familiar meals also playing a key role.
William A. Roberts, Jr.
March 14, 2014
No Comments
A Noodles & Company survey, its “2013 National Noodles Poll,” found some 59% of U.S. adults eat noodles or a pasta dish at least once a week.
Read More
greek yogurt, yoplait

Defining Dairy

Milk processors have turned to efforts to make milk a more convenient option, with extended shelflife packaging and on-the-go convenience.
William A. Roberts, Jr.
March 14, 2014
No Comments
Dairy is one of the most frequently shopped grocery departments, with 36 trips per year, finds the International Dairy-Deli-Bakery Association’s (IDDBA) “What’s in Store 2014” report.
Read More
Bolthouse Farms beverage

Beverage Battlegrounds

Coffee introductions capitalize on positive health news, while soft drinks suffer sales drops.
William A. Roberts, Jr.
March 14, 2014
No Comments
NPD Group research finds U.S. adults more frequently opt for water than such beverages as coffee and soda.
Read More
William Robert, Jr.

Hope for the Fredos

This month sees the latest edition of Prepared Foods’ New Products Annual, a chance to revisit some of the products released over the past year.
William A. Roberts, Jr.
March 13, 2014
No Comments
This month sees the latest edition of Prepared Foods’ New Products Annual, a chance to revisit some of the products released over the past year.
Read More
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July 28, 2022

It’s Only Natural! Natural, Organic Food, Beverage Options Continue to Grow with Clean Label Appeal

Consumer surveys conducted by Innova Market Insights during the past two years demonstrate a range of perceptions regarding natural and organic. In the 2020 Innova Health & Nutrition Survey, consumers most associated the concept of “clean” labeling/eating with natural and organic ingredients, as well as no additives/preservatives.

August 9, 2022

Prepared Foods' 20th Annual Spirit of Innovation Awards

They’ve made new products—now join us as they make history!  Prepared Foods’ 20th annual SOI program will honor six food and beverage companies for new products demonstrating excellence in consumer insights, R&D teamwork, cross-functional execution and overall innovation.

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Favorite Products: May 2022

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Accelerating New Food Product Design and Development, 2nd Edition

Accelerating New Food Product Design and Development, 2nd Edition

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