The new line of bars contains adaptogens, nootropics and organic botanicals
September 29, 2021
The new line contains four varieties: Energy, Focus, Immunity and Calm. Smpl simplifies the way consumers access superfoods by eliminating powders and pills in exchange for a healthy product that is available on the go.
Today’s consumers are rarely satisfied with just a thirst-quenching drink when they crave a beverage. They’re seeking healthful extras that target everything from immunity to mood issues, from energy to meal replacement. And of course, they want plenty of flavor with few calories.
Snacks represent a huge and diverse market as eating patterns have become less formal. Consumer demand for physical and mental energy boosts through the day continues to increase. In combination, these trends leads to growing demands for snacks with energizing properties.
New seed funding propels the brand's expansion beyond coffee-based products to offer an indulgent Matcha beverage made with health benefits
September 1, 2021
A blend of USDA organic ceremonial grade matcha and adaptogens, Taika's Matcha Latte is a canned matcha to enter the market made with zero added sugars and a creamy, housemade macadamia milk high in healthy fats and protein.
Scouting the next ingredient trend to sprout up in new foods and drinks? The supplement market shows health-conscious consumers are learning more about botanical ingredients—and leaning toward them in new supplement purchases.
New brand was founded by former track and field teammates
June 30, 2021
The company offers four powder blends: ‘Calm’, ‘Focus’, ‘Sleep’ and ‘Skin’, as well as four standalone jars of Ashwagandha Extract, Holy Basil [Tulsi] Extract, Lion’s Mane Extract and Mucuna Extract, that can be added to coffees, teas or more.
Foods and food ingredients can affect our moods in myriad ways, both in the short-term soon after consumption and in the long term as part of our overall holistic physiology. What we ingest can have a positive impact on certain conditions, such as depression or anxiety, or, when simply quite pleasurable – think: chocolate or ice cream – give a quick burst of dopamine.
The new grummies contain 3g of organic sugar per serving, while using organic tapioca syrup, organic cane sugar, and organic flavorings and oils
March 10, 2021
Grummies is on a mission to get people to eat vitamins (or superfoods in this case) by any means necessary, including wild flavors. Founded by Nick Michlewicz and Colin Darretta, Grummies is a gummy brand made with real ingredients and real superfoods.
New bars contain clean, premium ingredients that enhance mood, decrease stress and provide sustained energy
March 10, 2021
Mindright Bars feature the brand’s proprietary Happy Brain Blend, using clean, premium ingredients that enhance mood, decrease stress and provide clean, sustained energy. The bars are gluten-free, protein-rich, non-GMO and vegan.