When consumers eat is as important as how and what they eat
June 18, 2019
Survey data published in the report reveal that as of 2018, in terms of the three main meals, a far higher share of adults consider breakfast to be the most important meal of the day compared with lunch or dinner.
New product innovations strike a balance between enjoyment and health
May 29, 2019
“The role of snack food is changing in different ways in reaction to Americans’ desire for balance, portable snack foods, and holistic wellness,” says David Portalatin, NPD food industry advisor and author of Eating Patterns in America.
Innova Market Insights reveals Top Ten Trends for the new year
November 14, 2018
Innova Market Insights continuously analyzes global developments in food and beverage launch activity and consumer research to highlight the trends most likely to impact the industry over the coming year and beyond.
More consumers want breakfast anytime of day and new culinary trends seek to satisfy those desires
June 22, 2018
With the erosion of three squares a day and without a clear distinction between light meals and heavy snacks, the percent of US adults who agree that breakfast is the most important meal a day has notched down somewhat from 57% in 2007 to 52% in 2017, according to data published in Breakfast and Breakfast Foods All Day: Culinary Trend Tracking Series. Even so, breakfast still beats the pancakes out of lunch (18%) or dinner (19%) by this measure.
Consumers are mixing both meat and plant-based proteins into their diets
June 12, 2018
The heaviest users of plant-based foods are those who are more likely to be on a diet or to have a medical condition, and consumers who tend to think of food as fuel, are more convenience-oriented than others and less confident in their cooking skills. One of the fastest growing consumer segments who eat plant-based foods are those who are all about the taste of foods.
More Americans than in previous years blame carbs, and specifically sugars, for weight gain
May 16, 2018
The top eating pattern cited was intermittent fasting (10%). Diets considered at least somewhat restrictive of carbohydrates were well-represented, including Paleo (7%), low-carb (5%), Whole30 (5%), high-protein (4%), and ketogenic/high-fat (3%). Younger consumers (age 18 to 34) were more likely to follow a specific eating pattern or diet than those 35 and above.
Check out the June 2019 issue of Prepared Foods, featuring our cover story on sugar reduction and sweetener strategies, how developers are meeting new demands for active performance products, and much more.