Jamba Kona Blast in body

July 30/Emeryville, Calif. -- Jamba Juice Company has introduced Kona Berry Blast, a seasonal smoothie powered by real, whole fruit and natural energy from coffee fruit.

"Coffee fruit -- deemed a Hawaiian superfruit -- is the part of the coffee plant surrounding the coffee bean," explained nationally recognized nutrition expert, author and Jamba Healthy Living Council member, Elizabeth M. Ward, MS, RD. "Jamba's Kona Berry Blast smoothie contains juice that is uniquely sourced from the superfruit, which not only provides natural energy but is also packed with naturally occurring vitamins C and E -- antioxidants that are vital in aiding cells to fight against damaging free radicals."

The Kona Berry Blast Smoothie is a summertime pick-me-up that delivers nutritious natural energy. In addition to the smoothie, Jamba Juice also offers the Kona Berry Blast Bowl, a nutritious meal providing a good source of protein and rich in antioxidants. Both the Kona Berry Blast Smoothie and the Kona Berry Blast Bowl are available in Jamba stores for a limited time only.

Kona Berry Blast Smoothie is a smoothie with natural energy powered by a blend of Hawaiian superfruit juice, pineapple juice, soymilk, raspberry sherbet and real, whole strawberries and blueberries with Jamba's 3G Charger Boost.

Kona Berry Blast Bowl is a meal featuring a blend of Hawaiian superfruit juice, soymilk, bananas, strawberries, blueberries and topped off with organic granola and fresh banana slices.

"For more than 20 years, Jamba Juice has been a key leader in providing our customers with great-tasting, nutritious and convenient offerings across all day parts, from breakfast to lunch and the snacks in between," said Julie S. Washington, senior vice president and chief brand officer, Jamba Juice Company. "This summer, we are excited to build upon the spirit of innovation at Jamba by introducing our first natural energy smoothie powered by real whole fruit and coffee fruit to help support our consumers' healthy, active lifestyles."