South Beach Diet® Celebrates 15 Years
Break the Sugar Habit with the South Beach Diet Featuring All-New 7-Day Body Reboot and South Beach Complete Shakes
South Beach Diet®, a division of Nutrisystem Inc., (Nasdaq: NTRI), a leading provider of weight-management products and services, announces its enhanced three-phased approach designed to burn fat, transform metabolism and boost energy for 2018, including a 7-Day Body Reboot to help break the sugar habit, and South Beach Complete Shakes.
Now in its second year as a structured weight-loss meal-delivery program, South Beach is a high-protein, low-carb, low-sugar approach that is nutritionally on trend. Customers can expect to lose up to 9 pounds and 3 inches overall in their first two weeks on the program.
“We acquired the South Beach Diet in late 2015 because we were impressed with the principals articulated in the brand’s best-selling books and envisioned relaunching the program as meal delivery service to cater to today’s busy lifestyle,” said Dawn Zier, CEO of Nutrisystem, Inc. “South Beach focuses on good carbs and good fats, an approach that absolutely resonates with consumer’s today.”
The 7-Day Body Reboot is the Phase 1 jumpstart designed to break the sugar habit and deliver fast results. In Phase 2, designed for steady weight loss, customers choose from an expanded menu and start adding in good carbs like fruits and whole grains. Phase 3 helps customers learn how to maintain a healthy weight, without hunger or deprivation. The South Beach Complete Shakes are high in protein, low in carbohydrates and contain no added sugar, plus are a good source of vitamin D and calcium and include probiotics to support immunity and digestive health.
Foods on the South Beach Diet menu deliver on average 1% of calories from added sugars — significantly lower than the Dietary Guidelines for Americans recommendation, which suggests that no more than 10% of calories come from added sugars. They also contain no artificial flavors, colors or sweeteners. All food development was 100% driven by customer feedback.
“Dietary fat does not make us fat and good fats actually enhance our health. The real culprit is sugar in its pure form as in table sugar and in more hidden forms in starches, grains, soft drinks and many other foods. Sugars are the primary cause of epidemic obesity and diabetes and high rates of chronic diseases such as heart attack, cancer and Alzheimers,” said Dr. Arthur Agatston, the world-renowned cardiologist, and creator of “The South Beach Diet,” which became a runaway bestseller with more than 23 million copies in print. “The South Beach Diet was the first to go beyond the low fat vs. low carb debate by introducing the principle of choosing ‘good fats’ and ‘good carbs.’ The South Beach Diet principles have stood the test of time and remain the standard of weight loss and healthy nutrition advice.”
The SBD plan includes comprehensive support and counseling options from trained weight-loss coaches and registered dietitians available seven days a week from the Company’s award-winning contact center. Customers can also download the new South Beach Diet Tracker App. For more information on the South Beach Diet, its program and products, visit southbeachdiet.com.
About Nutrisystem, Inc.
Nutrisystem, Inc. (Nasdaq: NTRI) is a leading provider of weight-management products and services including Nutrisystem® and South Beach Diet® brands, and has helped millions of people lose weight over the course of more than 45 years. The Company’s multi-brand approach to weight loss includes multiple plans for 2018. For more information, go to NutrisystemNews.com and Newsroom.SouthBeachDiet.com.