DOLE FreshTakes Ready-To-Eat Bowl Salads in New Varieties
Dole’s single-serve, ready-to-eat bowl salads combine clean-label ingredients and Dole’s signature dressings and toppings
Dole Fresh Vegetables enhanced its popular line of DOLE® FreshTakes™ Bowl Salads with three on-trend new flavors and proprietary new packaging that allows salad lovers to mix Dole fresh lettuces, toppings and dressings in the same bowl without spilling.
The salad kit company launched three new FreshTakes varieties featuring premium white-meat chicken to bring the total number of bowl salads in the line to nine. Dole’s single-serve, RTE bowl salads combine clean-label ingredients and Dole’s signature dressings and toppings to deliver a superior eating experience, differentiating them from other RTE offerings.
The three additional DOLE® FreshTakes™ Bowl Salads are now available in supermarkets nationwide in October for a suggested retail price (SRP) of $3.99.
• DOLE® FreshTakes™ Chicken Club BLT Bowl Salad: DOLE® Iceberg and Green Leaf lettuces topped with roasted white-meat chicken, uncured bacon pieces, grape tomatoes, whole-grain cheese garlic croutons and Dole’s Buttermilk Ranch Dressing.
• DOLE® FreshTakes™ Backyard BBQ Salad with Chicken Bowl Salad: DOLE® Iceberg and Green Leaf lettuces and Red Cabbage topped with grilled, white-meat chicken, fire-roasted corn, mild cheddar cheese, crispy onions, carrots and Dole’s BBQ Ranch Dressing.
• DOLE® FreshTakes™ Avocado Ranch Salad with Chicken Bowl Salad: DOLE® Iceberg and Green Leaf lettuces and Red Cabbage topped with grilled, white-meat chicken, black beans, Monterey Jack and Colby Cheese blend, tortilla strips, carrots and Dole’s Avocado Ranch Dressing.
To allow salad lovers to enjoy every FreshTakes™ ingredient, Dole’s innovation team developed a unique new salad bowl that replaces the customary curved side design with straightened walls to give users more space for mixing, tossing and enjoying their salad without spilling. The new bowl features an eco-friendly, clear-construction design that showcases the fresh greens and premium ingredients, and is paired with a full-size fork.
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