General Mills is launching :ratio– an entirely new keto* friendly product line that marks the food company’s first keto-focused product. As consumers continue to look for ways to cut back on sugar and carbs through better-for-you alternatives to existing preferences, the ketogenic products category is predicted to grow 5.5% through 2027.1

The newly launched product portfolio features yogurt cultured dairy snacks and crunchy bars that deliver on protein, rich flavor, texture and convenience. Using carefully selected ingredients, :ratio’s keto* friendly snacks make it possible to have macros conveniently your way with 2g of net carbs† and 1g of sugar per serving.

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Among the first in the yogurt aisle, :ratio dairy snacks bring an indulgent creaminess with five fruit-forward flavor options: Strawberry, Coconut, Vanilla, Mango and Black Cherry. The crunchy bars are available in Lemon Almond and Toasted Almond and use ingredients like real almonds and pumpkin seeds.

The :ratio dairy snacks and crunchy bars are currently available at select retail locations across the US or online, for a suggested retail price of $1.49 per cup of dairy snacks and $7.99 per four-count box of crunchy bars.

* Always consult your physician before starting an eating plan that involves regular consumption of high fat foods
1 The Insight Partners/Ketogenic Diet Market to 2027 (July 2019)
† Bars: 2 Net Carbs= 9g Total Carbs – 3g Fiber – 4g Sugar Alcohol; Dairy snack: 2 Net Carbs= 2g Total Carbs – 0g Fiber – 0g Sugar Alcohol