ADM's new report spotlights three trend spaces influencing what flavors and colors – and food and beverage formats – are anticipated to captivate consumers in the year ahead.
As concerns about mental wellness rise, consumers increasingly look to functional foods and beverages for focus, mood, and stress relief. Trends like precision wellness and “mood food” point to new opportunities for brands targeting cognitive health.
From M&A and rebrands to research insights and facility expansion, companies are repositioning to meet changing demand, emerging trends and industry pressure
Strategic moves across the food and beverage sector—from testing and dairy-free innovation to new leadership, market research and manufacturing scale-ups—signal where growth is headed next. Developers, retailers and suppliers now face a market reshaped by wellness trends, shifting consumer trust and rising expectations around functionality and speed.
Shaklee introduces Sparkling Protein, a first-of-its-kind beverage clinically shown to support lean muscle, satiety, and recovery. With 40g of protein, zero sugar, and natural GLP-1 activation, it redefines functional wellness.
Plan spearheaded by HHS Secretary Robert F. Kennedy Jr. outlines 120+ initiatives to realign food and health systems, advance science and protect America’s children from the nation’s growing health crisis
The strategy outlines targeted executive actions to advance gold-standard science, realign incentives, increase public awareness and strengthen private-sector collaboration.
As part of the Make America Healthy Again agenda, federal leaders call on medical education organizations to embed comprehensive nutrition education across all stages of physician training to combat diet-related chronic disease
The effort is part of the Trump Administration and Secretary Robert F. Kennedy, Jr.’s Make America Healthy Again agenda, which prioritizes prevention and reducing chronic disease through improved diet and public health measures.
From collagen to plant blends, emerging bioactives to precision fermentation, science-driven protein innovation is helping older adults stay stronger, sharper, and more resilient
Protein innovation is moving beyond muscle to support brain health, skin vitality, and overall resilience. Science-backed solutions are helping older adults not just live longer, but live better.
Blending over 72 ionic trace minerals with antioxidant-rich blue spirulina, the new drink mix supports energy, hydration, and more—now available in three bold flavors.
Available in three flavors: Blue Raspberry, Blue Hawaiian and Blue Açaí, this drink mix combines Trace's full-spectrum mineral complex with antioxidant-rich blue spirulina, transforming daily remineralization into a flavorful, all-natural wellness ritual.
Purdue’s Consumer Food Insights Report reveals a gap between consumers’ nutrition goals and their actual eating habits, highlighting taste and affordability as key barriers
The survey-based report from Purdue University’s Center for Food Demand Analysis and Sustainability(CFDAS) assesses food spending, consumer satisfaction and values, support of agricultural and food policies, and trust in information sources.